Import for Profit

Why viral and profitable are different things, the trap of the single signal, and the categories worth avoiding while you learn.

The research surfaces worth checking daily, ranked by how much they deserve your trust, and why you keep a list rather than a memory.

The core of the book. Ten steps from a cropped screenshot to a shortlist of real factories, including the intellectual property rule.

Where to find suppliers, the structured first message, verifying who you are really dealing with, samples and inspection.

What a forwarder actually does, how to get three genuinely comparable quotes, and the red flags that should end a conversation.

Courier, air freight, LCL and FCL compared, and why light bulky goods get billed on volume rather than weight.

EORI, commodity codes, duty and import VAT, postponed VAT accounting, and the product controls that apply whatever your order size.

HTS classification, the additional measures on Chinese-origin goods, and the Importer of Record trap that catches non-US sellers.

Pro forma invoice, Form M, SONCAP and PAAR, and why the sequence matters more than any single document.

The arithmetic that decides whether you have a business, worked line by line from factory price to contribution per unit.

Choosing the channel before production, reordering on evidence rather than enthusiasm, and building a system instead of chasing a hit.

Preparing seller-account documents, keeping business and payout details consistent, and planning account verification before stock arrives. Covers Amazon, TikTok Shop, eBay, your own store and considerations for sellers in Nigeria.

One product run through the entire method, ending at thirteen pence a unit — and an honest explanation of why that is not a failure.